Business
Nike Is the Top Apparel and Footwear Brand Among U.S. Teens
![Nike Is the Top Apparel and Footwear Brand Among U.S. Teens](/_next/image?url=https%3A%2F%2Fcdn.voronoiapp.com%2Fpublic%2Fimages%2Fvoronoi-Nike-Is-the-Top-Apparel-and-Footwear-Brand-Among-US-Teens-20240510130604.webp&w=3840&q=75)
What we’re showing
This graphic shows the top 5 brands for apparel, footwear, and handbags, according to a Sept. 2023 survey of 9,193 U.S. teenagers.
Context
- Nike’s gross profits have increased every year over the past decade, with the exception of 2020. The company reported $22.3B in 2023, up from $11.0B in 2013.
- Within handbags, Coach (#1) and Kate Spade (#3) are both owned by American fashion giant, Tapestry
Dataset
CLOTHING | ||
---|---|---|
Rank | Brand | % |
1 | Nike | 35 |
2 | lululemon | 6 |
3 | American Eagle | 4 |
4 | SHEIN | 3 |
5 | PacSun | 3 |
Other | 49 | |
FOOTWEAR | ||
Rank | Brand | % |
1 | Nike | 61 |
2 | Converse | 9 |
3 | adidas | 7 |
4 | New Balance | 3 |
5 | Vans | 3 |
Other | 17 | |
HANDBAGS | ||
Rank | Brand | % |
1 | Coach | 19 |
2 | Louis Vuitton | 11 |
3 | Kate Spade | 10 |
4 | Michael Kors | 8 |
5 | Chanel | 6 |
Other | 46 |
Data sources
Based on the results of Piper Sandler’s 46th semi-annual “Taking Stock With Teens” survey.
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